LEAN
WORK   MACHINES 

 a cruising cross-discipline team 

  delivering pioneering work since 2008 

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angela s.p. yap

DIRECTOR & FOUNDER

Multi-award-winning social entrepreneur.

Financial services specialist.

Ex-banker and Big Four strategy consultant.

Former board of governor Amnesty International Malaysia.

Developer of the Awake Minds training methodolgy.

BSc (Hons) Economics.

Author, writer, speaker.

Based in Asia.

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letter from
President Clinton

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dr amanda salter

ASSOCIATE DIRECTOR

A leading CX/UX/UI strategist.

Specialist in multichannel customer experience for FTSE 500.

Ex-Big Four consultant in Agile UX and Lean Startup.

Developer of the Newt CX Framework
PhD in Human Centred Web Design.

UK Association for Qualitative Research, Member.

UK Market Research Society, Certified Member.

Based in Europe.

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dr andrew salter

EDITOR

Over 30 years experience as an academic and researcher. 

PhD in Information Systems.

Former Senior Research Fellow at the University of Southampton, UK, in renewable energy.

Seasoned writer and editor for research, articles, technical papers.

Published author in diverse fields, including: 

  • Cryogenetics: genetics of wheat, rye, barley, triticale.

  • Information systems: semantics, norm analysis, language analysis, decision tracking.

  • Renewable energy and wastewater treatment: the use of organic materials as an energy source, use of algae for water treatment and recycling of waste products for energy production.

Based in the UK.​

julia chong

CONTENT ANALYST / WRITER

Degree in Accounting & Finance.

Area of Specialism: Finance, Business Projections, Risk, Quantitative Research.

Based in Singapore.

kannan Agarwal

CONTENT ANALYST / WRITER

fDegree in Information Systems.

Area of Specialism: IT Architecture, Technology, Digital, IoT.

Based in Singapore.

Majorie giles

WRITER

Masters in Clinical Psychology.

Area of Specialism: Mental Wellness, Human Resource, Qualitative Research.

Based in France.

lydia wong

CONTENT VISUALISER

fDegree of Art in Digital Design

& Illustration.

Area of Specialism: Digital Illustration, Animation, Web Design.

Based in Singapore.